Recruiting
When working with new organisations I make a habit of asking about the recruitment profile for team members. Inevitably the client finds this an intelligent yet intriguing question, addressing an issue that they've paid very little attention to themselves.
Understanding how the individuals see themselves before attempting any behavioral change is vital and as corporate job adverts are a sort of self-selection process why not start there?
If the headhunter is recruited 'experienced salespeople' then I should start by respecting their experience. If the advert said 'creative and enthusiastic' then any meetings, training and events that I run must further that expectation not stymie it.